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Pure Abundance ™; Volumizing Shampoo, 250ml

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Pure Abundance ™; Volumizing Shampoo, 250ml

About This Product
  1. Volumizing shampoo creates volume and helps keep fine, limp hair looking and feeling more abundant
  2. Acacia gum helps fill out fine hair
  3. Cruelty-free
Builds body and volume - with kaolin clay and acacia gum - for hair that looks more abundant.
Aveda's own pure-fume™ aroma with jasmine, certified organic peppermint, palmarosa, ylang ylang and other pure flower and plant essences.
Massage into wet hair. Rinse. Follow with pure abundance ™; volumizing conditioner.


For the most abundant volume:

  • Shampoo and condition with pure abundance ™;. Don't skip the conditioner because you think it weighs hair down; the lightweight kaolin clay formula is actually a crucial step to volume.

  • Style with volumizing tonic ™; or phomollient ™; styling foam. Always start with a small amount; flip head upside down and work through hair, roots to ends. Once dry, set with pure abundance ™; volumizing hair spray.

  • Use a ceramic round brush when blow-drying. Once 8% dry, mist with pure abundance ™; volumizing hair spray, then finish drying.

  • For lift at the roots, tease hair, holding away from the scalp and backcombing with a fine-tooth comb. Mist pure abundance ™; volumizing hair spray, then backcomb section again.

Our mission at Aveda is to care for the world we live in, from the products we make to the ways in which we give back to society. At Aveda, we strive to set an example for environmental leadership and responsibility, not just in the world of beauty, but around the world.

Aveda is the embodiment of the vision of Horst Rechelbacher, who founded the company in 1978 in Blaine, Minnesota, with one shampoo. Early on, Horst saw the connection between wellness and beauty, plant aromaology & trade; and the potential for a profitable business that was also committed to social and environmental responsibility. At Aveda's heart is its environmental mission and a desire to set a business standard in environmental sustainability. Aveda was acquired by The Estee Lauder Companies, Inc. in 1997. A-Veda means "all-knowledge" in Sanskrit. Its roots are planted in Ayurveda, the ancient healing art of India and other indigenous wisdoms that take a holistic approach to life and wellness, with a focus on cultivating balance. The goal? To provide beauty industry professionals with high performance, botanically based products that would be safer for service providers and their guests, as well as for the planet.

Shipping fee
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Delivery time
freyja delivers nationwide across the Philippines! Within Metro Manila, deliveries can take 1-3 working days and outside Metro Manila, deliveries can take up to 3-7 working days.

Returns policy
At this time, we do not accept change of mind returns. Refunds are only possible if you have received an incorrect item, a defective item, a damaged item or if an item is missing from your order. Please contact us at if you have any issues with your order.

Free Gifts
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Aveda Pure Abundance ™; Volumizing Clay Conditioner, 200ml
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Aveda Pure Abundance Hair Spray, 200ml
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